Witness the power of understanding, unity and peace; resilience and determination in the face of diversity as New Nigerians embark on a discovery of the untapped potentials of its diverse and collective parts. With one understanding - ‘One Big Dream’ - An all-inclusive, massive and enlightening movement to establishing a society where crisis and hostilities become eye openers and are converted into positive advancements -“All Tribes Challenge” a new frontier, unlocking potentials and inspiring a creative innovation in the entertainment business.